To help inform your buy and make your shopping decisions quicker, we’ve put together this guide of best prime day beauty deals 2023 ahead of the October sale—spanning skin, hair, nails, wellness, fragrance, and makeup must-haves.
Best Skin-Care Deals
A revamped skin-care routine is one step away. Right now, we’d start a gentle cleanse with Garnier’s beloved micellar water. Once skin feels fresh and glowing, lock in moisture with Neutrogena’s hyaluronic acid-infused moisturizer. As for supercharged treatments, serums by Paula’s Choice or Youth To The People will do you well. On the other hand, to treat crow’s feet and dark circles, RoC’s line-smoothing eye cream would top our wishlist.
Paula’s Choice C15 Super Booster
For glowing skin all summer long, find Paula’s Choice C15 Super Booster. Add into any skincare routine and expect surefire results.
RoC Retinol Correxion Line Smoothing Eye Cream
A retinol-infused eye cream known to reduce the look of wrinkles, crow’s feet, dark circles, and puffiness around the eye area.
Garnier SkinActive Micellar Cleansing Water
A vanity-staple cleansing solution—whether as a quick morning refresh in lieu of face wash or to effectively remove makeup.
Neutrogena Hydro Boost Hyaluronic Acid Water Gel
A weightless gel moisturizer powered by hyaluronic acid to provide intense hydration to dry skin.
Youth To The People 15% Vitamin C + Clean Caffeine Energy Serum
An antioxidant-rich serum infused with 15% vitamin C and plant-derived caffeine to brighten and depuff skin over time.
Embryolisse Lait-Crème Concentré
A cult-favorite French pharmacy cream that also doubles as a face primer ahead of makeup.
Best K-Beauty Product Deals
It’s often that the best Korean skin-care products are the secret to clear, supple skin. Powered by innovative ingredients like snail mucin—the ingredient that leads CosRx’s viral essence—or centella asiatica, and royal jelly, each of the formulas is sought-after stateside for a fresh take on skin-balancing. Thankfully, getting your hands on K-beauty products nowadays does not require a trip ‘round the world. Discover some of the industry’s best and brightest on Amazon—where many of which are marked down ahead of Prime Day.
Laneige Lip Sleeping Mask
A celebrity and editor-favorite treatment enriched with a fruit complex, vitamin C, coconut oil, shea, and murumuru butter to smooth and condition lips.
CosRX Snail Mucin 96% Power Repairing Essence
A silky essence that harnesses the power of snail mucin to hydrate, plump, and repair skin.
Sulwhasoo Gentle Cleansing Foam
Cleanse away the day with Sulwhasoo’s Gentle Cleansing Foam.
Glow Recipe Mini Watermelon Sleeping Mask
An overnight face mask infused with watermelon, hyaluronic acid, and AHAs to exfoliate, soften, and hydrate skin overnight.
Beauty of Joseon Ginseng essence water
Infused with 80% ginseng water, Beauty of Joseon’s hydrating essence will keep your skin moisturized all summer long.
Etude House SoonJung barrier intensive cream
Protecting your skin barrier is of the utmost importance during the summer season. Do so with Etude House’s SoonJung barrier intensive cream.
Best Beauty Tool Deals
Few things supplement a skin or hair regimen quite like a high-tech device. Thankfully, there is a crop of options available to achieve professional-grade results right at home. Interested in upgrading your arsenal of hair tools? Add the Hot Tools Marcel iron to cart ASAP. Perhaps even revisit old classics like Revlon’s buzzy blow dryer brush. Those interested in facial sculpting should remember that any routine can be enhanced by microcurrent technology. NuFace’s treatment is the cult-favorite approach, while the Solawave is making waves for combining four treatments into one compact wand. For intense cleansing, Foreo’s Luna device is as good as they come.
Foreo Luna 3
A cleansing brush designed with silicone bristles to gently slough away dirt, oil, and impurities.
SolaWave 4-in-1 Facial Wand
No product has had a more permanent place in our beauty cabinets or shopping carts quite like the SolaWave. See for yourself this Prime Day and shop the fan-favorite facial wand.
NuFACE FIX Starter Kit
NuFACE’s latest FIX Starter Kit is high on our summer shopping list. Whether you’re toning up for a big event or using for every day, this is the item to invest in this Prime Day 2023.
Hot Tools Professional 24K Gold Marcel Curling Iron
A celebrity makeup artist-approved marcel curling iron that rotates easily to perfect waves and coils.
Drybar Buttercup Blow Dryer
A salon-level 1875 watt blow dryer featuring ionic technology to create a shiny blowout with less frizz.
Revlon One Step Volumizer Plus 2.0
A viral round brush that styles and dryers hair simultaneously for an at-home blowout that rivals salon results.
Best Beauty Essentials Deals
There are some beauty items you should always have on hand. Think reusable cotton rounds to remove makeup or an LED-lit vanity mirror to ensure great lighting while you do your makeup. Not to mention, the range of sleep aids for your precious nighttime slumber. Use Amazon Prime Day as the opportunity to stock up on the essentials you didn’t know you needed.
Funtouch rechargeable travel vanity mirror
Funtouch’s portable vanity mirror makes getting ready on the go seamless. Meet your new must-have travel companion!
Aspaces Organic Reusable Makeup Remover Pads
A set of 20 biodegradeable, USDA-certified bamboo cotton rounds designed to help remove makeup and cleanse the skin.
Beauty of Orient 100% Pure Mulberry Silk Pillowcase
A pillowcase crafted from long-strand mulberry silk to promote a range of beauty benefits—from reduced sleep lines to preserving hair’s moisture levels.
Zenssia 100% Mulberry Silk Sleep Mask
A light-blocking sleep mask made from 100% mulberry silk for a more comfortable, luxurious sleep.
Best Hair-Care Deals
Consider this the season of your best hair yet. Strong locks begin on wash day. Act+Acre’s shampoo and conditioner duo will revive thirsty strands, while Klorane’s dry shampoo provides a mid-week refresh. Otherwise, L’Oréal’s Root Touchup spray is a handy way to veil grays in an instant. To style, on the other hand, Tigi’s wax stick delivers a soft hold for that enviable updo, while Kenra’s mousse tames unwanted frizz. In any case, just be sure to give your mane a moisture boost with oils by Mielle and OGX.
Bed Head by TIGI Hair Wax Stick
A handy styler crafted with beeswax and Japanese wax to achieve soft, pliable hold perfect for updos, ponytails, and buns.
Mielle Organics Rosemary Mint Scalp & Hair Strengthening Oil
A viral hair oil powered by 30 essential oils and extracts to condition hair follicles, smooth split ends, and promote hair growth.
Act + Acre Cold Processed Hair Cleanse and Conditioner
Take total care of your hair this summer with Act + Acre cold processed hair cleanse and conditioner. Not to mention that this duo looks extremely chic on any beauty counter.
Klorane Dry Shampoo Powder with Oat Milk
A plant-based, loose-powder dry shampoo that absorbs excess oil, grease, and odors between washes without residue.
Best Makeup Deals
Though your makeup routine likely changes seasonally or based on the day’s plans, there are some products that will be useful even as trends pass. For example, a reliable concealer is a must-year round, like Maybelline’s formula, which is known to veil dark circles. Then, awaken your gaze with a coat of L’Oréal’s Lash Paradise Mascara and accentuate your lips with a swipe of vibrant lipstick by Revlon.
Revlon Super Lustrous Lipstick
A cream, lightweight, buildable lipstick enriched with vitamin E and avocado oil to smooth and moisturize lips.
L’Oréal Paris Makeup Lash Paradise Mascara
A beloved drugstore mascara that uses over 200 wavy bristles to volumize and curl each lash with ease.
Maybelline New York Instant Age Rewind Eraser Concealer
A classic, creamy concealer known to instantly veil dark circles, blemishes, and redness with a natural, medium-coverage finish.
Urban Decay Eyeshadow Primer Potion
A cult-favorite eye makeup base that preps and primes the lid for eyeshadow.
Best Wellness Deals
Those looking to improve their overall wellness can find a wide variety of picks to choose from, too. For example, there are plenty of vitamins and supplements that can enhance any lifestyle. We know collagen supplements, like Vital Protein’s powder, contain complexion- and immune system-boosting benefits. Or, there are women’s multivitamins by Nature Made formulated to bridge nutritional gaps or Nutrafol’s capsules designed to promote hair growth. When it comes to eyebrow growth serums, Vegamour’s conditioner is an editor favorite for transforming sparse arches.
Nutrafol Hair Growth Supplements
A daily hair growth supplement supplement powered by ashwagandha, peptides, resveratrol, and keratin to promote a thicker, stronger mane.
Vegamour Gro Lash Serum
A growth serum rich in contains peptides as well as mung bean extract that promotes visibly fuller, longer looking lashes.
Nature Made Multivitamin for Her
A USP Verified women’s multivitamin containing 23 key nutrients to provide support to the metabolism, bones, muscles, and immune system—from folic acid to calcium and iron.
Vital Proteins Collagen Peptides Powder
A quick-dissolving powder collagen supplement formulated to support hair, skin, nail, bone and joint health.
Best Fragrance Deals
Whether you’ve found your signature scent or are on the hunt for the best perfumes for women or colognes for men, consider Amazon’s fragrance marketplace. Jimmy Choo’s eau de parfum is warmly sweet through top notes of orange and pear opposing orchid and patchouli. Azzaro’s The Most Wanted, on the other hand, is often described as a seductive and spicy cologne, led by cardamon, toffee accord, and amber wood.
Jimmy Choo Eau de Parfum
A sweet, yet warm aroma fusing notes of sweet Italian orange, pear nectar, tiger orchid, and patchouli.
Azzaro The Most Wanted Parfum
A sensual men’s fougère featuring notes of cardamon, toffee accord, and amber wood.
Best Nail-Care Deals
Want to upgrade your at-home manicure kit? There’s no better time than now! Stock up on your favorite Essie shade (Sofia Richie’s fave is the brand’s Skinny Dip), or give Tenoverten’s non-toxic pigments a try. Prep with Butter London’s cuticle exfoliator and Essie’s clear coats to ensure your polish lasts without chipping.
Essie Speed Setter Base Coat & Top Coat Set
A manicure duo consisting of a strengthening base coat and fast-drying, clear top coat.
Essie Nail Polish
A classic, high-shine nail polish hue—one of 38 rich pigments also on sale.
