Spanning skin, hair, nails, wellness, fragrance, and makeup must-haves, these are the best prime day beauty deals 2023 to shop on Amazon now.
Best Skin-Care Deals
A revamped skin-care routine is one step away. Right now, we’d start a gentle cleanse by CeraVe or a thoughtful exfoliation courtesy of Tatcha’s Japanese rice bran polish or Paula’s Choice’s beloved toner. Once skin feels fresh and glowing, lock in moisture with Cosrx’s reparative essence and Glow Recipe’s mask before bed. On the other hand, to treat crow’s feet and dark circles, RoC’s line-smoothing eye cream would top our wishlist. Finally, you can truly never go wrong with the Laneige lip mask, which is thankfully featured in the Prime Day beauty deals.
Laneige Lip Sleeping Mask
A celebrity and editor-favorite treatment enriched with a fruit complex, vitamin C, coconut oil, shea, and murumuru butter to smooth and condition lips.
Tatcha The Rice Polish Classic
A powder-to-foam exfoliant powered by Japanese rice bran and silk protein to gently exfoliate the skin after each use.
Innisfree Daily UV Defense Sunscreen Broad Spectrum SPF 36
A lightweight, daily face sunscreen infused with broad-spectrum SPF 36, green tea, and sunflower seed oil to protect and condition skin.
La Roche-Posay Hyalu B5 Pure Hyaluronic Acid Serum
A hydrating face serum enriched with two types of pure hyaluronic acid and vitamin B5 to condition, repair, and plump the skin.
Sunday Riley C.E.O. Glow Vitamin C & Turmeric Face Oil
A vitamin C and turmeric-powered face oil that leaves skin bright, hydrated, and radiant.
iS Clinical Pro-Heal Serum Advance+
A time-released blend of vitamin C and botanicals that helps treat acne, rosacea, contact dermatitis, and insect bites.
CeraVe Hydrating Facial Cleanser
CeraVe’s Hydrating Facial Cleanser comes dermatologist-recommended and Vogue editor approved thanks to a hydrating blend of hyaluronic acid, ceramides, and glycerin.
RoC Retinol Correxion Line Smoothing Eye Cream
A retinol-infused eye cream known to reduce the look of wrinkles, crow’s feet, dark circles, and puffiness around the eye area.
CosRX Snail Mucin 96% Power Repairing Essence
A silky essence that harnesses the power of snail mucin to hydrate, plump, and repair skin.
Glow Recipe Mini Watermelon Sleeping Mask
An overnight face mask infused with watermelon, hyaluronic acid, and AHAs to exfoliate, soften, and hydrate skin overnight.
Hero Cosmetics Mighty Patch Original
A set of hydrocolloid stickers that absorb excess oil from pimples in six to eight hours sans irritation.
Paula’s Choice Skin Perfecting 2% BHA Liquid Exfoliant
A cult-favorite exfoliating toner enriched with BHA (otherwise known as salicylic acid) to unclog pores and smooth skin texture.
Sulwhasoo Gentle Cleansing Foam
Cleanse away the day with Sulwhasoo’s Gentle Cleansing Foam.
Bioderma Sensibio H2O Micellar Water
A cult-favorite micellar water known to remove dirt, oil, and debris without stripping the skin.
Malin+Goetz Eucalyptus Deodorant
An aluminum- and alcohol-free natural deodorant formulated with eucalyptus extract and citronellyl to neutralize odor.
Megababe Daily Deodorant
Megababe’s Daily Deodorant is a must in any summer skincare routine. You can trust us on this one.
Sun Bum Original SPF 50 Sunscreen Lotion
A coconut-scented chemical sunscreen enriched with vitamin E and SPF 50 to protect against UVA and UVB rays.
St. Tropez Self Tan Express Bronzing Mousse
A lightweight self-tanning mousse that delivers a streak-free bronze in as little as one hour.
Best Beauty Tool Deals
Few things supplement a skin or hair regimen quite like a high-tech device. Thankfully, there is a crop of options available to achieve professional-grade results right at home. Interested in upgrading your arsenal of hair tools? Add the Dyson Supersonic or Hot Tools marcel iron to cart ASAP. Perhaps even revisit old classics like Revlon’s buzzy blow dryer brush. Those interested in facial sculpting should remember that any routine can be enhanced by microcurrent technology. NuFace’s treatment is the cult-favorite approach, while the Solawave is making waves for combining four treatments into one compact wand. For intense cleansing, Foreo’s Luna device is as good as they come.
Dyson Supersonic Hair Dryer
A powerful, industry-favorite hair dryer engineered to protect hair from extreme heat damage no matter which of the five attachments you use.
An innovative beauty tool that pairs eight skin-care treatments into one—from a gentle percussive massage to LED light and cryotherapy.
NuFace Trinity+ Advanced Facial Toning Device
A Vogue Verified microcurrent device known to expertly lift, sculpt, and tone the face in minutes.
Foreo Luna 3
A cleansing brush designed with silicone bristles to gently slough away dirt, oil, and impurities.
Hot Tools Professional 24K Gold Marcel Curling Iron
A celebrity makeup artist-approved marcel curling iron that rotates easily to perfect waves and coils.
Revlon One Step Volumizer Plus 2.0
A viral round brush that styles and dryers hair simultaneously for an at-home blowout that rivals salon results.
ghd Original Styler 1” Flat Iron
A ceramic-coated hair straightener that straightens and styles hair at 365 degrees Fahrenheit.
DevaCurl Microfiber Anti-Frizz Towel
A microfiber towel designed to absorb excess moisture while limiting frizz and defining curls.
Slip silk large scrunchies
Protect your hair in style this summer with Slip’s silk large scrunchies.
HangerSpace scalp massager
Give your scalp some love this summer with HangerSpace’s massager.
Best Hair-Care Deals
Consider this the summer of your best hair yet. Strong locks begin on wash day. Repair damaged bonds with Olaplex’s buzzy treatment, or spritz on Color Wow’s Supernatural Spray to quell frizz on humid summer days. Otherwise, L’Oréal’s Root Touchup spray is a handy way to veil grays in an instant. For curly hair, consider Oribe’s moisturizing and reparative mask as a staple for soft, bouncy coils. To style, on the other hand, Tigi’s wax stick delivers a soft hold for that enviable updo, while Kenra’s mousse tames unwanted frizz. In any case, just be sure to give your mane a moisture boost with oils by Mielle and OGX.
Olaplex Hair Perfector No. 3
A buzzy pre-shampoo treatment known to repair broken bonds and strengthened hair from within.
Color Wow Dream Coat Supernatural Spray Anti-Frizz Treatment
A TikTok-viral heat-activated hair treatment known to prevent frizz even in humidity for a glossy, glass-like texture.
Living Proof Perfect Hair Day Dry Shampoo
A fast-absorbing dry shampoo crafted to remove excess dirt, oil, and sweat from the scalp in-between wash days.
Amika Bust Your Brass Cool Blonde Repair Shampoo
An ultra-violet shampoo that repairs and removes brassy tones to blonde, gray, and silver hair.
Bed Head by TIGI Hair Wax Stick
A handy styler crafted with beeswax and Japanese wax to achieve soft, pliable hold perfect for updos, ponytails, and buns.
Mielle Organics Rosemary Mint Scalp & Hair Strengthening Oil
A viral hair oil powered by 30 essential oils and extracts to condition hair follicles, smooth split ends, and promote hair growth.
Oribe Moisture & Control Deep Treatment Masque
A deep conditioning treatment infused with coconut and almond oils to quench dry curls and repair signs of damage.
OGX Renewing + Argan Oil of Morocco Penetrating Hair Oil Treatment
A citrus-scented, cold-pressed Moroccan argan oil that delivers lightweight moisture and shine to all hair types.
Kenra Volume Mousse Extra 17
A firm hold mousse that boosts hair’s volume and shine while providing heat protection up to 450 degrees Fahrenheit.
L’Oreal Paris Magic Root Cover Up
A lightweight temporary root cover spray to veil grays sans residue—perfect for use between salon visits.
Best Makeup Deals
Though your makeup routine likely changes seasonally or based on the day’s plans, there are some products that will be useful even as trends pass. For example, a reliable foundation is a must-year round, like Dermablend’s full-coverage formula or Pur’s pressed powder compact that’s even enriched with broad-spectrum SPF 15 to boost your UV protection. Then, awaken your gaze with a coat of L’Oréal’s Lash Paradise Mascara and accentuate your lips with a swipe of vibrant lipstick by Stila or Revlon.
Anastasia Beverly Hills Brow Wiz
An ultra-slim pigmented brow pencil perfect to create precise hair-like strokes.
RMS Beauty Luminizer Highlighter
A creamy, light-reflecting cream highlighter perfect for subtle illumination along the eyes, cheeks, and nose.
Dermablend Cover Crème Full Coverage Foundation
A cream, full-coverage foundation infused with SPF 30 to veil dark spots, acne, and uneven skin tone for up to 16 hours.
L’Oréal Paris Makeup Lash Paradise Mascara
A beloved drugstore mascara that uses over 200 wavy bristles to volumize and curl each lash with ease.
Stila Stay All Day Liquid Lipstick
A moisturizing, creamy matte-finish liquid lipstick suitable for six hours of continuous wear.
Revlon Super Lustrous Lipstick
A cream, lightweight, buildable lipstick enriched with vitamin E and avocado oil to smooth and moisturize lips.
PÜR 4-in-1 Pressed Mineral Makeup SPF 15
A pressed powder infused with mineral SPF 15, retinol, lactic acid, and ceramide to improve the look of fine lines, pores, and skin tone over time.
Maybelline New York Instant Age Rewind Eraser Concealer
A classic, creamy concealer known to instantly veil dark circles, blemishes, and redness with a natural, medium-coverage finish.
Best Wellness Deals
Those looking to improve their overall wellness can find a wide variety of picks to choose from, too. For example, there are plenty of vitamins and supplements that can enhance any lifestyle. We know collagen supplements, like Ancient Nutrition’s powder, contain complexion- and immune system-boosting benefits. Or, there are women’s multivitamins by Nature Made formulated to bridge nutritional gaps or Nutrafol’s capsules designed to promote hair growth. When it comes to eyebrow growth serums, Revitalash’s conditioner is an editor-favorite for transforming sparse arches. To feel more grounded in your space and unwind during times of high stress, rely on diffusers and essential oils for unmatched mind-body benefits. Just add a few drops of your preferred oil blend into Vitruvi’s ceramic model for an aromatherapy treatment. You could also use Prime Day as a moment to revisit your dental hygiene regimen—from teeth whitening to breath freshening.
Nutrafol Hair Growth Supplements
A daily hair growth supplement supplement powered by ashwagandha, peptides, resveratrol, and keratin to promote a thicker, stronger mane.
RevitaLash RevitaBrow Advanced Eyebrow Conditioner Serum
An easy-to-apply, non-irritating serum powered by peptide and biotin to promote eyebrow growth.
Gaiam 6mm Reversible Yoga Mat
A durable, 6mm yoga mat providing a non-slip surface to keep you stable throughout any workout.
Crest 3D Whitestrips Professional Effects
An easy-to-use, effective teeth whitening system that can be used over the course of 22 days.
Waterpik Cordless Advanced Water Flosser
A handheld, cordless water flosser featuring four tips, three pressure settings (45-75 PSI), and 360 tip rotation.
TheraBreath Fresh Breath Dentist Formulated Oral Rinse
A buzzy, bacteria-fighting mouthwash crafted to address bad breath, halitosis, cavities, and gum disease.
Vitruvi Stone Diffuser
A modern, matte-finish diffuser that uses ultrasonic vibrations to mist your chosen scents through a medium-sized room.
Pura D’Or Organic Essential Oils Set
A comprehensive set of 16 rejuvenating, mood-boosting essential oils like lavender, eucalyptus, tea tree, peppermint, and lemon.
Nature Made Multivitamin for Her
A women’s multivitamin containing 23 key nutrients to provide support to the metabolism, bones, muscles, and immune system.
Ancient Nutrition Multi Collagen Protein
An unflavored powder featuring ten unique types of collagen that promote both healthy skin and restful sleep.
Vital Proteins Collagen Peptides Powder
A quick-dissolving powder collagen supplement formulated to support hair, skin, nail, bone and joint health.
Bala Bangles, 2lb
For long walks or a challenging HIIT workout, find 2lb wrist and ankle weights from Bala Bangles.
Best Fragrance Deals
Whether you’ve found your signature scent, or are on the hunt for the best perfumes for women or colognes for men, consider Amazon’s fragrance marketplace. Calvin Klein’s CK One is a refreshing find thanks to notes of bergamot, cardamom, pineapple, jasmine, and musk, while Vera Wang’s Legend smells of mandarin, sandalwood, and Bulgarian rose. As for Coach’s eau de parfum, raspberry leaves, pear, pink pepper, and suede create a floral, fruity aroma. Jimmy Choo’s eau de parfum is warmly sweet through top notes of orange and pear opposing orchid and patchouli. On the other hand, you could smell like the tropics without even leaving your home with Vacation’s eau de toilette.
Calvin Klein Ck One Eau De Toilette
A refreshing, unisex blend of bergamot, cardamom, pineapple, jasmine, and musk.
Vera Wang Eau de Parfum
A floral fragrance described as feminine and elegant thanks to notes of iris, lilies, and sandalwood.
Jimmy Choo Eau de Parfum
A sweet, yet warm aroma fusing notes of sweet Italian orange, pear nectar, tiger orchid, and patchouli.
Coach Eau De Parfum
A fruity, floral perfume made up of raspberry leaves, pear, pink pepper, Turkish rose, and sandalwood.
Hugo Boss Boss Eau de Toilette
A spicy, floral blend of cinammon, geranium, apple, sandalwood, and vetiver.
Vacation Eau de Toilette
A sort of vacation-in-a-bottle perfume through notes of coconut, banana, pineapple, pool water, and swimsuit lycra.
Best Nail-Care Deals
Want to upgrade your at-home manicure kit? There’s no better time than now! Stock up on your favorite Essie shade (Sofia Richie’s fave is the brand’s Skinny Dip), or give Tenoverten’s non-toxic pigments a try. Prep with Butter London’s cuticle exfoliator and Essie’s clear coats to ensure your polish lasts without chipping.
Tenoverten Natural Nail Color
A non-toxic nail polish available in 16 vibrant shades.
Essie Nail Polish
A classic, high-shine nail polish hue—one of 38 rich pigments also on sale.
Essie Speed Setter Base Coat & Top Coat Set
A manicure duo consisting of a strengthening base coat and fast-drying, clear top coat.
Butter London Melt Away Cuticle Exfoliator
An innovative formula that quickly wipes away overgrown cuticles in just two minutes.