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Angelina Jolie’s new fashion label, Atelier Jolie, has teamed up with Chloé for a capsule collection of womenswear.
The collection was co-designed by American actress and Chloé’s creative director Gabriela Hearst – who is leaving the label, according to reports. It relies on Chloé’s “international network of manufacturers” to incorporate “a higher proportion of low-impact materials than any previous collection of the brand,” according to a statement released today.
The collection is primarily eveningwear, featuring fluid silhouettes inspired by Jolie’s wardrobe. Some pieces highlight the work of artisans at fair-trade businesses and highlight women-led social enterprises; others are made from slow-moving stock and low-impact materials.
Chloé’s B Corp status in October 2021 was a tie for Julie. The certification process involves a comprehensive assessment of a company’s impact on employees, customers, communities and the environment throughout its operations. “Very few luxury brands are certified B Corps. It was important to me to partner with Chloé, one of the first luxury brands to become a B Corp,” she said in a statement. “My income from this collaboration will be used to establish apprenticeships for tailors and artisans at Atelier Jolie.”
Gabriela Hearst and Angelina Jolie.
Photo: Courtesy of Chloé 20212021