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HomeFashionBella Hadid is Charlotte Tilbury's new muse — and she's already providing...

Bella Hadid is Charlotte Tilbury's new muse — and she's already providing major makeup inspiration

Bella Hadid has big news for the world. Today, the model and style icon joins Charlotte Tilbury’s glamorous roster of beautiful muses, joining Kate Moss, Lily James and Jourdan Dunn as the face of the label. The partnership will focus on instilling inner and outer confidence in beauty lovers and is sure to add to the magic of makeup.

“Bella is a generation-defining talent at the forefront of the cultural zeitgeist, and I’m excited to reveal our creative partnership,” said Tilbury. “A modern beauty icon, utterly stunning, a true creative collaborator who shares my obsession with pushing boundaries and transcending real and virtual worlds—we adore her energy.”

Tilbury’s mission is to “empower everyone, everywhere and unleash the confidence within them” , which alludes to the duo’s shared belief that the real power of makeup isn’t in how it can make you look beautiful, but in the way it helps you feel your best mentally. Tilbury added: “When you feel your most beautiful and confident, you can conquer your world and make your dreams come true.”

at the Prince’s Trust in New York last April A year after Gala met — and Hadid discovered that they were kindred spirits because they shared a common dance habit, even if no one else danced — Hadid said there was a relationship between her and Tilbury from the beginning. There is a connection. “I’ve always known her makeup, I’ve always known her energy,” she says. “The universe wants us to be together, look where we are now!”

Hadid has been “really obsessed” with Charlotte Tilbury’s red carpet events, fashion shoots and day-to-day events Formula makeup. “I immediately saw the effect they had on my skin; they made me glow and grow from within,” says the supermodel. “I just love them all. I feel so blessed to be here and to be able to connect through art and spirituality and a love of fashion and makeup and all the good things in life.”




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