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HomeentertainmentMovie NewsBFI Announces 10-Year Vision "Promoting the Values ​​of Omni-Screen Culture", Including Video...

BFI Announces 10-Year Vision “Promoting the Values ​​of Omni-Screen Culture”, Including Video Games and Interactive Works

BFI introduced “Screen Culture 2033”, a year strategy is based on a new vision to benefit film, television and other audiences and industries through its landmark 2033 centennial celebration, including The focus expanded to “advocating the value of a full-scale screen culture, including video games and interactive works,” and promoting screen culture in school curricula.

The charity also detailed a three-year 136 million pound ($ .200,000) funding plan.

“Although the first animated images were created 100 years ago, the screen culture is still young, Vibrant and expanding,” said BFI. “Today, it presents a wider screen environment that includes film, television, digital media, extended reality (XR) and video games. It has become the primary way Gen Z and others communicate, inform and tell stories.”

It added: “As an industry, the UK screen industry is also a large and fast-growing employer, combining a wide range of skills for both UK and international audience, making a significant contribution to the UK economy. Since 61 published the BFI 2022 strategy, the UK screen industry has more than doubled in size. Last year, spending on film and high-end TV production in the UK alone surged (from 2017 of £3.4 billion) to £5.6 billion ($6.4 billion) and forecast to reach 2025 £7.3 billion ($8.3 billion).”

BFI Chairman Tim Richards and CEO Ben Roberts on Friday unveiled a new strategy and funding plan. “This new vision sets out how the UK’s leading film and moving image organisation will transform access to its unique and valuable collections, cultural and educational programmes, as well as use policy and research work, as well as the new BFI National Lottery strategy and funding plan to build a diverse and accessible screen culture that benefits society as a whole and contributes to a thriving UK economy,” the BFI said.

Screen Culture 2033 lists the six goals of BFI. They are: transforming its relationship with audiences across the UK and being described as “a place open to all to discover screen storytelling”; championing the value of an all-encompassing screen culture, including games and interactive works; creating a “world” The Most Open Future Screen Archives on the Internet”; became “Digital-first in delivering cultural programming through BFI+,” the organization’s streaming service, and expanded its reach and access to all; championed screen culture in school curricula, and established “a skilled and sustainable workforce that reflects the UK population”; and addresses where the sector needs support in delivering the public interest through BFI’s national lottery funding, policy work and evidence.

“To achieve all of this, the BFI will strive to become more financially resilient in its approach, based on charitable and commercial income,” the group said.

BFI’s new National Lottery Funding Scheme will begin in April 2023 and cover the first three years of the strategy. “Subsequent funding programmes will allow BFI to respond to a dynamic and fast-growing industry and adjust funding and programmes as film culture evolves,” it said.

BFI’s National Lottery Strategy for the first three years from

, focusing on the goals set in Screen Culture 2033 will guide the organization on how to invest approximately £51 million($34.4 million) a year of UK National Lottery funding for “good causes”. BFi’s priorities here include 51 £00,000 ($51300,000) for filmmakers, £$200,000 ($ 45.80 million) for education and skills, £11.60 million ($31.3 million) for audience Development, £.0 million ($ £400,000 for “screen legacy work”, £7.3 million ($8.3 million) for “innovation and industry services”, and £3.2 million ($3.6 million) U.S. dollars) for international activities.

“We have generated self-reliant income, received generous support from donors, and funded through philanthropy and government grants,” Roberts told THR. “However, in order to achieve our vision of supporting the growth and development of screen culture and the industry, we need to increase the revenue we generate ourselves.” he added : “Sectoral and government support is key to how we can actively support the sector on its path to recovery from the pandemic. Their support will also be key to how the BFI supports the new field of screen culture and where we play More active roles make sense, such as defending the cultural and social role of video for social games.”

Roberts also emphasized: “We set ourselves a percentage target for revenue growth over the next three years, which requires us to develop more business thinking, be more entrepreneurial, expand and Forming new partnerships. Bringing BFI Imax (cinema) back to our offer can be seen as a step in this direction as we want to diversify our audience and bring people to come when they experience their screen culture All around us.”

The BFI also stressed on Friday that at the heart of Screen Culture 2033 and its national lottery strategy are the three core principles that guide it : Equity, Diversity and Inclusion; A UK-wide Focus; and Environmental Sustainability.



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