HomeEconomyChipotle Sues Sweetgreen for Trademark Infringement of 'Chipotle Chicken' Bowl Economy Chipotle Sues Sweetgreen for Trademark Infringement of 'Chipotle Chicken' Bowl By hossam a April 5, 2023 0 46 views Share FacebookTwitterPinterestWhatsApp CMG -2.% Add to/Remove from Watchlist join in Watch List Location successfully added to: Please name your holding portfolio type: purchase Sell date: quantity: price point value: Leverage: 1:11: 1: 1: 1: Blake Britton (Reuters (Reuters) – Chipotle Mexican Grill Inc sued fast-casual dining rival Sweetgreen Inc in federal court in California Tuesday, claiming the salad chain’s new “Chipotle Chicken Burrito Bowl” infringes its trademark rights. Chipotle’s lawsuit alleges that Sweetgreen’s “very similar and directly competing” bowls are an attempt to take advantage of the Chipotle brand and potentially confuse consumers. Sweetgreen said in a statement that it is aware of the lawsuit but does not comment on pending litigation. The company’s stock price fell more than % Early Wednesday afternoon. Chipotle Chief Corporate Affairs Officer Laurie Schalow said in a statement that the company will “take appropriate action where necessary” to protect its trademarks. Sweetgreen announced the bowl in March with a press release describing it as Strategy for the latest iteration of “Sweetgreen’s menu innovation, as the brand grows beyond salads, introducing bowls that don’t contain any veggies.” Chipotle’s The suit alleges that Sweetgreen used the word “Chipotle” in the same ad to advertise the bowl in the same font and style as the Mexican food chain, and used a background in the color of Chipotle’s trademark “Adobo Red.” Despite the cease and desist letters and phone calls, Sweetgreen continued to infringe. Chipotle said it proposed changing the name to use “lowercase chipotle, in a text sentence, to accurately describe the ingredients of its menu items,” such as “chicken bowl with chipotle.” Chipotle is seeking a court order restraining Sweetgreen from using the “Chipotle” name and an unspecified amount of damages. The case is 5230 Chipotle Mexican Grill Inc (NYSE: 200CMG) v. Sweetgreen Inc, 8th U.S. District Court for the Southern District of California: -CV-11. Share FacebookTwitterPinterestWhatsApp Previous articleJoe Earley Takes Over Disney Entertainment Streaming, Michael Paul ExitsNext articleThe Wonderful Promise of 'Barbie' hossam a RELATED ARTICLES Economy Most EU countries oppose network fees on big tech firms, sources say June 3, 2023 Economy U.S. ends Mexico airspace review, but no ruling yet June 3, 2023 Economy Biden praises debt ceiling deal for 'avoiding crisis' in first Oval Office speech June 2, 2023 LEAVE A REPLY Cancel reply Comment: Please enter your comment! Name:* Please enter your name here Email:* You have entered an incorrect email address! Please enter your email address here Website: Save my name, email, and website in this browser for the next time I comment. USA Trends Messi-mad Indian mom driving to Qatar to see hero in his final World Cup December 7, 2022 Drew Brees fakes lightning strike in promotional stunt for online sportsbook December 3, 2022 Who could be speaker, if not Kevin McCarthy December 3, 2022 3 bold Utah football predictions for Pac-12 Championship vs. USC December 3, 2022 Load more LAST NEWS Sevey can't fix Dodgers' problems as Yankees' series opener June 3, 2023 Anime Expo Hosts BONES Co-Founder, Manga Creator Kafka Asagiri, VTuber Group LazuLight June 3, 2023 How to win at Online Casino Slots June 3, 2023 Cole has a solid season for the Dodgers June 3, 2023 Load more Featured NEWS Kaia Gerber's fall styling tips are easy to replicate October 9, 2022 The Top 8 Winter 2022 Dress Trends to Try This Season December 10, 2022 Attirail Aktiv Abgasuntersuchung C픜ur De Vidéo Officielle Livre Dans Ligne Kostenfrei En Kohlenmonoxid De Ra Zum besten geben Alliances Salle De Jeu Stargames Book... April 4, 2022 Women in Manga event at Rica Takashima in New York on October 29 September 23, 2022 Load more
