Formula 1 will remain at Disney.
The globally revived racing giant has signed a new multi-year deal with The Walt Disney Company., running through the 2025 season. The deal was officially announced at the Formula 1 Saudi Aramco United States Grand Prix in Austin, Texas.
New Deal will be seen on ABC at least games) and ESPN ESPN has been using a commercial-free format in its current F1 deals every season. Crucially for ESPN, however, the deal also includes streaming rights, with F1 races using the ESPN+ streaming service. Details about the streaming match will be announced at a later date.
While F1 has long been a popular sport in Europe and Asia, it is in the US alongside domestic tours like NASCAR. However, Drive to Survive on Netflix, coupled with a new game in Miami (and a new tentpole event in Las Vegas, is scheduled for ) helped spark new interest in the sport.
F1 premiered on 1997 ABC in the US, and from 1984-1997 The game aired on ESPN. It returned to ESPN on 2018 with a new deal that will keep the track on its channel for at least another three years. F1 races on ESPN average 1.2 million viewers, and this year’s Miami Grand Prix drew 2.6 million.
relationship,” said Burke Magnus, ESPN’s president of programming and original content. “As we continue to bring the reach and relevance of The Walt Disney Company’s network and platform into Formula 1, we look forward to seeing the Serve fans in some new and innovative ways over the next three years.
“After Formula 1 returned to the ESPN network five years ago, the popularity of the sport has been impressive,” said Ian Holmes, Director of Media Rights and Content Creation at Formula 1 Said. The expansion of our partnership reflects exciting times ahead and is the result of our shared desire to bring Formula 1 to the widest and diverse audience possible in America. Popular commercial-free broadcasts ensure that audiences are ahead of Continue to interact with F1, during and after the race. Starting next year, we will be hosting six races in the Americas, which means fans in the region will get a more favorable time zone, making Formula 1 more accessible than ever More attractive.”
