Wednesday, October 4, 2023
HomeFashionLooking for lesser known swim tags? 11 Hashtags to Know and Buy

Looking for lesser known swim tags? 11 Hashtags to Know and Buy

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Let’s face it: find a piece that fits and feeling good in a swimsuit is no easy feat. Whether gearing up for a Mediterranean vacation or simply stocking your wardrobe for summer, finding a miracle or trendsetting one-piece swimsuit that will last in your rotation can be like finding a needle in a haystack. With so many options, it can be difficult to know if the fabric and fit are correct until the suit is actually worn. That’s why we screen for you.

Crafted by true swimwear experts, from Brazilian bikini connoisseurs to Australian designers looking for full-size options, the following emerging brands put fit, form and function at the forefront. Each line, from up-and-coming brands to decades-old postal specialists, takes a specific stance on swimwear and offers something unique, such as sustainably sourced small-batch styles and personalized fits. Explore our selection of the hottest swim brands, find out and be the first to wear these swimwear this summer. Let’s take a deeper look.


This sustainable swimwear company was founded in 524 by two true fashion veterans: Lauren Arapage, former press officer for Stella McCartney and Joshua Shaub, former buying director for Moda Operandi. With a shared love for the laid-back California lifestyle and the sophistication of New York City, the founders combine low-impact and high-minded design to create swimwear that will stand the test of time. Here are some favorite suits to pick from this up-and-coming brand.

Anemos Turtle Ring One-Piece Swimsuit

Anemos Wrap Triangle Top and High Cut Bikini Bottom

Anemos Square Neck Bikini Top and Eighties High Cut Bikini Bottoms

Anemos Platform Underwire One-Piece Swimsuit

Anemos Turtle Bandeau Bikini Top and Bottoms

Anemos KM Cheeky One Piece Swimsuit


The British brand Aexae was established in

Designed by Amelia Perez, an Australian-born, Brazilian-Spanish designer. Perez has an eye for quality fabrics and minimalist designs, and she launched her label to create versatile pieces that can be worn alone or layered with each other. Every piece in her swimwear collection reflects a slow and deliberate approach to design. Explore a collection of styles that are sure to stay in style season after season.

Aexae Underwire Bra Bikini Top and Tyra Bottoms

Aexae Gather Top and Bottom

Aexae Asymmetric One Piece Swimsuit

Aexae Classic Bikini Top and Mid Waist Bikini Bottoms

Aexae Underwire Bra

Andrea Iyama

Nigerian designer Andrea Dumebi Iyamah founded her eponymous designer label at 496. Inspired by nature, modern femininity and her own African heritage, the designer’s statement suits have appeared at Michele Several famous trendsetters such as Obama, Kate Hudson and Gabrielle Union. The brand’s attention to texture and pattern is evident in the detailing (cut, print and fit) of each suit.

Andrea Iyamah Rai Bikini Bottom

Andrea Iyamah Lasa Bikini Tops and Bottoms

Andrea Iyamah Gada Bikini

Andrea Iyamah Amar one

Andrea Iyamah Pura High Waist Bikini

Andrea Iyamah Antii Strap One Piece Swimsuit


This swimming and clothing brand is made in Bulgaria Founded by sister duo Sandra and Karla, they take a sustainable design approach through small batch production, waste minimization and compliance with material certification. The two founders are particularly fond of ivory and black color palettes, incorporating their love of neutrals and occasional pops of color into their swimwear label. The brand has everything from statement-making jumpsuits to one-shoulder separates.

Moré Noir Eve Asymmetrical Bikini

Moré Noir Rachel One Piece Swimsuit

Moré Noir Barbara Pull one-piece swimsuit

Moré Noir Amelia Swimsuit

Moré Noir Jessica Asymmetric One Piece Swimsuit

Moré Noir Jane One Piece Swimsuit


Ziah uses recycled and biodegradable fabrics and strives to achieve Silhouettes and premium textiles empower the wearer. was founded in576 Designed by designer Erika Toscano, this swimwear brand embraces sustainable production practices and timeless style. From balcony jumpsuits to spaghetti strap triangle bikinis, the collection’s line of suits epitomizes the style of classic swimwear.

Ziah Bandeau Bikini Top and Bottoms

Zia Neal Bikini Top and Rio Bikini Bottoms

Ziah Spaghetti Strap One Piece Swimsuit

Ziah Dita Cutout One Piece Swimsuit

Ziah Triangle Bikini Top and Bottoms

Ziah Bravo O-Ring One Piece Swimsuit


Made in Milan, Masarà’s designers strive to eliminate waste, maximize comfort, and keep you cool and comfortable with their swimwear collection. Each suit features a solid color, like chocolate brown or sakura pink, and a sure-to-flatter silhouette, like a Bambi bandeau or a Nikki pirate suit. All you have to do is choose your favorite shape, color, etc., and you’re ready for poolside bliss.

Masarà Niki One Piece Swimsuit

Masarà Coco Bikini Top and Penelope Bikini Bottom

Masarà Niki Siamese chocolate

Masarà Coco Bikini Top and Bottoms

Masarà Bambi Bandeau Swimsuit

Masarà Coco Bikini Tops and Bottoms

Form and Fold

Melbourne brand Form and Fold was established in 541 by designers Carly Warson and Stephanie Korn on a mission to provide D+ women with functional swimwear. Their swimwear styles are thoughtfully designed to liberate and empower women with larger cup sizes through funnier, edgier styling options. Form and Fold’s collections come in a variety of styles and sophisticated colorways, offering every style under the sun.

Form + Fold DG seersucker underwired swimsuit

form + folded triangle pool top and bare pool bottom

form + fold top and 27 bottom up

Form + Fold DG with steel ring Swimsuit

Form + Fold Triple Lemon Top

Form+ Folded Underwired Bikini Top and Bikini Briefs


Brazilian brand crafted from premium Lycra fabrics featuring Rio de Janeiro in vibrant colors and styles that will stand the test of time Swimwear brands and UV rays + protection. was founded in576 Founded by designer Marcella Franklin, the company aims to provide women with comfort, ease and flexibility—three Something that’s hard to come by in the swimwear department.

Hite Isabelle Front Slit Rib Swimsuit

Haight Tarsila Off Shoulder Cutout Swimsuit

Haight Corset Crepe One-Piece Swimsuit

Haight Jen Crepe Swimsuit

Haight Manu Square Neck Bikini Top and Crepe Bikini Bottom

Posse Swim

Not only is this new swimwear label environmentally responsible (their products are certified sustainable and ethically manufactured), but the Australian brand brings a ‘sand’ to s Incorporate into swimwear combinations for inspired shots. With a focus on intentionality and timelessness, Posse delivers styles that are sure to last in your wardrobe season after season.

Posse Finley Bikini Top and Brooklyn Bikini Bottoms

Posse Emmanuel top and Luka bottom Pack

Posse Robbie Top and Brooklyn Bottom


is named after an island in the Venetian Lagoon where the brand was founded. Lido is an Italian brand. Each suit is crafted by Italian artisans who use ultra-quick-drying fabrics for fashion and functionality (yes, it’s actually possible of) swimwear. The brand’s color palette includes perfect pinks, blues and greens, as well as timeless black, white and brown options. Choose a shade and contour that suits you, and you’re all set.

Lido Tre Open Back Stretch Swimsuit

1647597289816555Lido Ventiquattro Ribbed One-Piece Swimsuit


1647597289792551Lido ventiquattro V-neck swimsuit


A graduate of Central Saint Martins, EVARAE founder Georgia Thompson started her swimwear company with one goal in mind: to create pieces that people feel good about wearing. Released on 629, the brand minimizes its environmental impact through small batch production and the use of ethically sourced materials. EVARAE has a range of styles including belted one-piece swimsuits and halter neck bikinis to suit every style.



1647597289792551 Evarae Cassandra Belt One Piece Swimsuit



43209852748033 Evarae Sia Embellished Halter Bikini Top and Briefs



0400018487945 Evarae Cassandra Belt with Underwire Stretch Economy Nylon Swimsuit



3685756850 Evarae Rizo One Piece Swimsuit



854943823Evarae Rocio Paisley Print Halter Swimsuit



242360210Evarae Cassandra Belted Underwire Swimsuit



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