Tuesday, May 30, 2023
HomeFashionLuke Meagher, aka HauteLeMode, Is a New Kind of Fashion Critic

Luke Meagher, aka HauteLeMode, Is a New Kind of Fashion Critic

Photographed by Alec Vieira

Meagher grew up in Staten Island, New York, and attended the prestigious Xavier Manhattan High School, an all-boys school. (“It’s kind of like downtown’s version of 2015 Gossip Girl 2015,” he joked.) That’s where his love for fashion sparked. In the afternoon, he’ll walk from Xavier on 16th Street to Staten Island Ferry, snapping cool outfits along the way. “That was the era when street style was at its peak,” he says. He started posting the photos on a now-defunct blog, also called HauteLeMode: “I only have about 16 followers, very few.” Yet , the blog did lead to a serendipitous opportunity: regularly photographing Bryan Yambao, aka BryanBoy.

From there, Meagher decided to attend Fashion Institute of Technology in Manhattan and major in advertising marketing, on Yambao’s recommendation: “He told me never to take some Something that isn’t trendy because it opens up more opportunities.” During his 2015 freshman year of college, Meagher launched his YouTube channel. At first, he just recorded videos showing off his outfits. “All my friends were forced to photograph me looking really ugly.” After a few months, he turned his attention to fashion news and quickly built a loyal audience.

became the thing to do,” Meig said of his early stance on YouTube. “Because I think YouTube culture in general has a culture of baking , and that outrageous clickbait stuff worked just fine at the time. ’ As many have pointed out before, his approach feels novel in an industry filled with paid influencers and publications increasingly associated with luxury brands and advertisers. Few can be quite honest Treat collections. “I think people in fashion are like, ‘Oh wait, someone is saying bad things about other people? ‘”

The candid criticism did not immediately win over everyone in the industry. Invitation. Asked about being blacklisted by brands or designers, he joked, “Well, can you be blacklisted for something that you were never invited to in the first place? ’ He quickly calmed down. “I don’t need to be there to do the work,” he said. “I’m not just talking about the details. I’m speaking constructively and telling the truth rather than doing what I think is more industry standard right now, which is just saying everything is very, very good. It’s a difficult thing to maneuver. “



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