Lessico Familiare Photo: Alessandro Raimondo / Courtesy of the photographer and Lessico Familiare
Photo: Alessandro Raimondo / Courtesy of the photographer and Lessico Familiare
A surefire antidote to Blue Monday is to scroll through the catalog for the Lessico Familiare cocktail line, which was in Milan last week Presented at the Fondazione Sozzani in Milan, where the Milanese brand resides in February . Through a series of creative interactions, this space is sure to transform into a magical studio.
Lessico Familiare
Photo: Alessandro Raimondo / Courtesy of photographer and Lessico FamiliareLessico Familiare Photo: Alessandro Raimondo / Courtesy of the photographer and Lessico Familiare
Lescico Familiare Photo: Alessandro Raimondo / Courtesy of photographer and Lessico Familiare
Lessico Familiare Image: Alessandro Raimondo / Courtesy of the photographer and Lessico Familiare
Ginzberg’s book is fictional, part biographical, from 80 to 80’s account of everyday life in Italy, some of which are particularly relevant to the brand’s processes. Their one-size-fits-all and unisex apparel are one-off, using materials sourced from their immediate family and friends’ family. These include clothing, but also home textiles. They presented their bridal-themed collection to Who Is On Next. For example, the jury (of which I was a member) used a lot of dowry linen, and the striking red floral dress from the latest collection was originally a tablecloth.
Lessico Familiare Photo: Alessandro Raimondo / Courtesy of photographer and Lessico Familiare
Photo: Alessandro Raimondo / Courtesy of the photographer and Lessico Familiare
Lessico Familiare Photo: Alessandro Raimondo / Courtesy of photographer and Courtesy of Lessico Familiare
As restrictions eased, the trio started filming their w dealing with their neighbours, One of them was very photogenic model Benedetta Barzini. This sparked some discussion about the brand. “Suddenly, people around us, mainly here in Milan, actually noticed us, and they were very interested in this project, mainly because of the title: Why Lessico Familiare? What does it mean?” Ska Brie said. This is an important question because the brand’s vocabulary (including bows, trompe l’oeil, filling and deconstruction) is not only visual but also verbal. “Behind the picture, there is a world of words, also in the concept; [this] is not only something we see, we need to share words,” says Scaburri.
Lessico Familiare
Photo: Alessandro Raimondo / Courtesy of photographer and Lessico FamiliareLessico Familiare Photo: Alessandro Raimondo / Courtesy of the photographer and Lessico Familiare
Lessico Familiare Photo: Alessandro Raimondo / Courtesy of photographer and Courtesy from Lessico Familiare
Because each piece is one-off, every shape in the Cocktail collection can be Truly described as a “statement” piece. The team’s approach is to work together on each individual project, navigating a sea of collective reference. “If you look at the individual pieces, they’re all very isolated and different in a way,” Scaburri points out, “but when you look at the whole, it makes sense. It’s drama, it’s theatrical, But also fun.”
Lessico Familiare
Photo: Alessandro Raimondo / Courtesy of the photographer and Lessico Familiare
Lessico Familiare Picture : Alessandro Raimondo / Courtesy of the photographer and Lessico Familiare
Photo: Alessandro Raimondo / Courtesy of the photographer and Lessico Familiare
Fashion references aside, Cocktail combines existing materials through Frankenstein, bringing Here comes a cast of lifelike characters. A padded mini shirtdress looks Shakespeare with leggings. Pierrot shows up in a bow tie comparable to Rembrandt. A photo of Catherine Deneuve inspired a leopard-print coat with a giant white bow on the back, while the polka-dot bow gave it a touch of Disney, Scaburri said. Some pieces use vintage dresses, others are made from upcycled tracksuits. It’s all magic made from everyday objects. Lessico Familiare has also collaborated with major European vintage dealers to produce a series of “uniforms” using white shirts.
Lessico Familiare x Millesimé Photos: Tiziano Demuro / Courtesy of the photographer and Lessico Familiare
Photo: Tiziano Demuro / Courtesy of the photographer and Lessico Familiare
A white shirt is equivalent to a white paper. What the next chapter of Lessico Familiare will be is still up in the air. It’s not so much because they eschew the typical business model, but because “we don’t know anything about the future. We’re just continuing to do what we love in a very organic and natural way, and our goal is to continue Work that way.” This kind of freedom is rare in fashion, and it’s why they continue to follow the brand’s breadcrumb path as they continue to pursue their dreams.
Photo: Tiziano Demuro / Courtesy of the photographer and Lessico Familiare supply
