Fashion TikTok fans are very familiar with content creator Charles Gross . If not, they’ll at least see clips that use his viral recording: “My Birkin, another Birkin, but what’s the difference between these two Birkins? What little features of them divide the Hermès collector community apart? Come?” Then came his slogan: “Let’s talk.”
Born in Columbia, raised in New York City,
– year-old fashion lover – obsessed with the glossy pages of Vogue magazines since childhood – because of its popularity in luxury It has an online reputation for its expertise in products, especially when it comes to Hermès’ most exclusive creations.
His introduction to the Parisian brand came through a serendipitous discovery on eBay. “The summer I just graduated from high school, I saw a listing for a Birkin for $ (USD), but it has very little information, So I think it might have been a hoax all along,” Gross said in his distinctively soothing ASMR-friendly voice. “But, I bought the bag and it turned out to be true, thank goodness, and then I managed to sell it for $5, .”
Charles took his most Precious platinum bag.
Fast forward to today, Gross has amassed an impressive 1.2 million followers on TikTok. From comparing different styles of Birkins and Kellys with a wealth of trivia knowledge, to unbiased dissections of fashion news and red carpet styles, the creators have found a unique way to deliver content that is both compelling and informative. “My goal is to share my understanding of luxury fashion in the most diplomatic and engaging way possible,” explains Gross. “Inclusion is at the heart of everything I do, which is why when I say ‘let’s talk’ I’m talking openly to the world – even if someone doesn’t buy these pieces, why can’t they be part of the conversation? “
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When asked what some of the funniest facts about Hermès merchandise are, Gross said: [The Hermès team] mean it when they say their product is yours forever – you can take a Birkin or Kelly bag inherited from your grandmother and they’ll take the whole bag apart to replace even the smallest hardware and then seamlessly re-stitched together.”
The devil is in the details: “The H-shaped zipper is something a lot of people don’t notice, but It’s a signature, or a number of course, the stitching in each handle attachment is precise, depending on the size of the bag. Also, contrary to what some might think, Birkins’ feet can never be unscrewed because the hardware is Laid back and beaded by hand.”
Gross’s content is extended from Hermès creations Reach out to other brands, which fall into his preferred “coded, quiet luxury” category. “It can be a feeling, a smell, even a year old sweatshirt fits perfectly – for me it’s The pinnacle of luxury about simplicity executed with precision,” he shared. “I’m totally obsessed with brands like The Row, their very simple, dynamic creations that can be passed down from generation to generation – I’m after quality not quantity, and that’s what drew me into all this world number one. “
TikTok Content
This content can also be viewed on the website from which it originated.
As part of a new wave of creators focused on content richness, Gross has high hopes for an inclusive future in the fashion industry as editorial and social media lines blur. “We’re heading towards a place where traditional fashion media is changing, and social content will be seen more as editorial — and even editors are increasingly becoming social media influencers,” Gross noted. “These crossovers are happening organically, which is positive, and it’s simply exciting to see how brands are responding to these shifts.”
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This content can also be viewed on this site from.
When asked what some of the funniest facts about Hermès merchandise are, Gross said: [The Hermès team] mean it when they say their product is yours forever – you can take a Birkin or Kelly bag inherited from your grandmother and they’ll take the whole bag apart to replace even the smallest hardware and then seamlessly re-stitched together.”
The devil is in the details: “The H-shaped zipper is something a lot of people don’t notice, but It’s a signature, or a number of course, the stitching in each handle attachment is precise, depending on the size of the bag. Also, contrary to what some might think, Birkins’ feet can never be unscrewed because the hardware is Laid back and beaded by hand.”
Gross’s content is extended from Hermès creations Reach out to other brands, which fall into his preferred “coded, quiet luxury” category. “It can be a feeling, a smell, even a year old sweatshirt fits perfectly – for me it’s The pinnacle of luxury about simplicity executed with precision,” he shared. “I’m totally obsessed with brands like The Row, their very simple, dynamic creations that can be passed down from generation to generation – I’m after quality not quantity, and that’s what drew me into all this world number one. “
This content can also be viewed on the website from which it originated.
As part of a new wave of creators focused on content richness, Gross has high hopes for an inclusive future in the fashion industry as editorial and social media lines blur. “We’re heading towards a place where traditional fashion media is changing, and social content will be seen more as editorial — and even editors are increasingly becoming social media influencers,” Gross noted. “These crossovers are happening organically, which is positive, and it’s simply exciting to see how brands are responding to these shifts.”
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© Design ❤ by gh+