TOKYO, Sept. 20, 2022–(JCN Newswire)–Mitsubishi Motors Corporation (“Mitsubishi Motors”) announces that the all-new Outlander has won the 2022 Australian Good Design Award in-product Design – Automotive and Transportation.
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| Outlander PHEV model |
The Australian Good Design Awards are organised by Good Design Australia, which has been promoting excellence in design and innovation since 1958 and is recognised by the World Design Organisation (WDO) recognised as Australia’s highest international design recognition scheme. This year, a jury of more than 70 international design experts evaluated design projects from around the world according to criteria of excellence, innovation and design impact. The Good Design Awards jury commented: “The SUV body style has surpassed traditional sedans in popularity, primarily because of functionality. The Mitsubishi Outlander is taking full advantage of An example of space combined with stylish execution. The interior offers a family-sized seven-seater space.” The all-new Outlander is Mitsubishi Motors’ flagship model, designed with the Bold Stride in mind. The exterior features chunky horizontal proportions to create a bold, fixed presence, with jet tail pillars inspired by the vertical tail of an aircraft embodying the vehicle’s powerful and agile road performance. Inside, Mitsubishi’s carefully selected materials enhance the premium feel, while the horizontally sculpted instrument panel, which makes it easy to see where the car is positioned while driving, adds to the feeling of solidity and spaciousness. “The Evolved Outlander collection has been well-received worldwide, winning a series of prestigious design awards in Japan, the US and Europe, and we are proud of the new The Outlander has won another major award in Australia,” said Seiji Watanabe, General Manager, Design Division, Mitsubishi Motors. “The all-new Outlander embodies Mitsubishi Motors’ ‘robust and clever’ design philosophy. By receiving this award, we hope that more customers will have the opportunity to see and experience it for themselves.” The 2022 Australian Good Design Awards winners come from 11 design disciplines including Architecture Design, Communication Design, Design Research, Design Strategy, Digital Design, Engineering Design, Fashion Impact, Next Generation (Students), Product Design, Service Design and Social Impact. About Mitsubishi Motors Mitsubishi Motors Corporation (TSE:7211) – Renault and Nissan Alliance A member of – is a global automotive company headquartered in Tokyo, Japan, with approximately 30,000 employees in Japan, Thailand, Indonesia, China, the Philippines, Vietnam and Russia. Mitsubishi Motors has a competitive edge in SUVs, pickups and plug-in hybrids and attracts ambitious drivers willing to challenge convention and embrace innovation. Mitsubishi Motors has been a leader in electrification since producing its first car more than a century ago – in 2009 it launched the i-MiEV, the world’s first mass-produced electric vehicle, followed by the Outlander PHEV – – The world’s first mass-produced electric car. The first plug-in hybrid SUV in 2013. The company announced a three-year business plan in July 2020 to launch more competitive and cutting-edge models, including the Eclipse Cross (PHEV model), the all-new Outlander and the all-new Triton/L200. For more information about Mitsubishi Motors, please visit the company website
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