Patient engagement SaaS provider PatientBond and healthcare performance improvement and analytics company Vizient are partnering to deliver digital patient engagement and behavior change programs to Vizient member healthcare organizations.
Why is it important
PatientBond’s digital engagement workflow can be personalized with psychological insights designed to activate patient behavior and drive improved patient engagement and outcomes.
Through the partnership, Vizient’s customer base, which includes academic medical centers, pediatric facilities, and community hospitals, will offer programs that include closing care gaps, condition-specific messages, screenings, and appointment reminders and appropriate use of communications.
The purpose of the program is to reduce hospital readmissions and improve digital health risk assessment.
Additional programs included in the transaction will provide psychometric insights-based non-clinical segmentation marketing campaigns to facilitate patient/member activation, and patient and physician matching, or Find doctor services.
The deal will also provide partners with extensive market research insights and dynamic payment alerts.
major trend
patient-reported outcomes are a key way to assess patient health and satisfaction, and an increasing number of digital tools are helping them do so.
Financial advantages for care providers are also worth noting: Jackson Hospital significantly improved its finances with digital patient engagement tools, switching from letters and phone calls to automated emails and text messages and analytics Some help.
At Rush University Medical Center, the hospital has deployed similar digital tools to reduce the stress of avoidable readmissions and ED recidivism when resources are already plentiful It’s already full.
Last year, Cardinal Health announced the launch of a digital patient engagement platform designed to address the challenge of medication adherence — an important issue for the health industry and patients.
In 2019, Vizient partnered with Civica Rx to provide supplier demand analysis data to reduce Rx costs. By providing insight into buying patterns and supplier needs through its analytics and data capabilities, Vizient helps Civica Rx predict gaps in drug availability and affordability.
ON THE RECORD
“PatientBond brings consumer science and dynamic intervention technology to healthcare clinical and commercial outcomes in an unparalleled way,” PatientBond CEO Justin Dearborn said in a statement. “Vizient’s member healthcare organizations can benefit from PatientBond’s large-scale, personalized patient engagement with reliable and consistent results.”
Nathan Eddy is a healthcare and technology freelancer based in Berlin.
to the author Email: [email protected]
Twitter: @dropdeaded209
