Topline
Apple Music confirmed Sunday that Rihanna will star in next year’s Super Bowl halftime show, a performance that could mark the singer’s journey to becoming a billionaire. Returning to music thanks to her makeup line Fenty Beauty.
Rihanna attends the European premiere of Valerian and the City of a Thousand Planets at Cineworld … [+] July 24, 2017 in Leicester Square, London, UK.
Getty Images
Key Facts
Apple Music shares photo of Rihanna’s uniquely tattooed hand holding NFL branded football (Rihanna) will take the stage at the halftime show next February after mysteriously sharing the same photo earlier in the afternoon.
Super Bowl LVII halftime show scheduled for February 12, 2023 Sunday in Glendale, Arizona.
This show will be the first since the NFL teamed up with Apple Music to host a halftime show At one show, Apple Music replaced Pepsi as a sponsor.
Our estimate Worth
We estimate Rihanna is worth $1.4 billion, most of which comes from her hit makeup line Fenty Beauty, which generated more than $550 million in 2020.
Surprising Facts
Rihanna previously said she turned down the headliner’s 2020 halftime show because of the league’s treatment of Colin The way of Colin Kaepernick, the football quarterback who will kneel during the national anthem as a means of protest. “Who benefits from it? Not mine. I can’t be a sellout. I can’t be a promoter,” Rihanna told
Vogue in 2019. “I totally disagree with some things within that organization, and I’m not going to serve them in any way.” In 2019, Jay Z, who had turned down a Super Bowl performance, signed a deal with the NFL that would make his Roc Nation made an impact on the halftime show as well as the league’s racial and cultural initiatives. Rihanna has been with Roc Nation since 2014.
Key Background
The halftime show will be Rihanna’s first musical performance in several years. Rihanna’s most recent album, Anti
, released in 2016. Since then, the Barbadian singer has launched her successful beauty line Fenty Beauty, became a billionaire and has a baby with rapper ASAP Rocky.
