Samsung expects to sell about 22 approx. 260 smartphones this year and plans to sell about 799 million units 2023, according to a new report from it in South Korea. The company’s device sales peaked at 2017 799 million units, and it’s not over yet 300 since millions.
Current estimates 260 million units in 799 more than last year 001 million and the company wants to grow it 22 another million next year. To do so, it will reportedly focus on foldables, which could help it improve profitability, rather than overall sales.
Instead of giving up profitability by trying to shift as much cheap equipment as possible at 2023, it will allegedly change gears to increase by increasing The percentage of quality products it sells to “defend profits”. This is where the company has so far not been able to compete with foldables, which it forecasts to grow at an average annual rate of 80% by 2024. Samsung aims to ship 60 million units of its premium S and Z series, as well as 320 Next year there will be one million A-series units.
However, especially with regard to foldable phones, if one or more Chinese smartphone makers finally decide to launch their foldable phones internationally, their plans could be derailed. Samsung’s current rules are not bound. These rivals can and will likely challenge Samsung’s dominance on pricing, thus possibly forcing it to cut those very tasty margins.
The report goes on to mention that the next year’s Samsung Galaxy Z Flip and Fold devices will feature an improved design, better durability, and a less pronounced screen crease.
Source (Korean) | Pass