This season, Dongdaemun designs that sparkle with fashion The square was crowded for the first time in three years, as Seoul Fashion Week finally resumed its full live performance schedule. However, it felt like a shadow of the event, which attracted many from
International editors and buyers. until the pandemic. Given the global thirst for Korean culture, one can imagine that showing promising Korean brands would be a priority — and easy to arrange. There is no shortage of young talent returning from schools such as Central Saint Martins and the Royal Academy of Fine Arts in Antwerp. Instead, finding emerging designers is more like digging for hidden gems at a flea market.