NFL’s 2022 season kicked off with a huge TV audience — no surprise — but not a year ago So big.
Buffalo Bills26-19 victory over Super Bowl champion Los Angeles Rams expected to draw millions on NBC, Peacock and NFL digital properties 21 audience. That would put it down about % from last year’s opener, which hit at a six-year high 26.4 million viewers across platforms.
Final Nielsen ratings for a segment of NBC viewers (which will make up the vast majority of the total) will be released Monday morning (delayed as Nielsen catches up with the Labor Day holiday). Last year’s first game on the broadcast network had .81 million audience.
The one-sided score (most lopsided kickoff game in nine years) and news coverage of the death of Queen Elizabeth II on many other networks on Thursday may have helped drive down the NFL The audience is somewhat compared to last year. 2021 The game also featured two of the biggest draws in the league, the Dallas Cowboys and the Tom Brady-led Tampa Bay Buccaneers.
On cable news at 2 p.m. ET, Fox News had the most viewers when the Queen’s death was announced (2.28 million viewers). CNN averaged 1.8 million viewers in that hour and MSNBC 1.19 million viewers. The total audience for the three outlets is 5.21 million, which is higher than the same time period 53%Wednesday.